Post by account_disabled on Dec 10, 2023 1:45:26 GMT -7
Businesses of all sizes have used HARO to increase their online visibility and get quality backlinks. However, the platform is now too crowded, which decreases your chances of getting unique quotes from legit experts. While HARO remains a popular tool for connecting journalists and sources, you can try the tools listed above to see if they work better for you. Better still, use these tools as well as HARO to find more experts (or journalists) and get more media opportunitiesRanktracker.
Tools How it worksPricingBlogHelp Sign in Sign up Industry Email List LEARN SEO Amazon SEO Strategy: Keyword Research and Other Tips Felix Rose-Collins Felix Rose-Collins • Aug 23, 2022 • 5 min read Amazon SEO Strategy: Keyword Research and Other Tips Intro Just like any other platform Amazon has its own internal ecosystem, and if you understand that ecosystem you have a better chance of standing out and reaching more customers. Of course, the best foundation is to find a product that’s high demand low competition and find a quality sourcing agent to find those products, however not every seller is that lucky to sell in such a niche. What every seller can do is understand how the Amazon A9 algorithm works. Then, make adjustments to their listings that can make them stand out, rank well, and get as much “real estate” as possible. Unfortunately, you get limited space on Amazon, as there are only so many characters you can use to optimize your listing. It’s all about using that space as efficiently as possible. How Do Keywords Work on Amazon? Before we get into getting the right keywords, we need to discuss a few different terms. The first term is a** search term**. A search term is anything a customer types into the search bar on Amazon. It’s from those search terms that we gather keywords. In other words; we want to find search terms we find relevant and extract keywords from them. There is also a term called indexing. You’ve heard the old expression “All roads lead to Rome”?
Indexing is basically an indicator of how many “roads” lead to your listing. The idea behind it is to include relevant and short-tailed keywords in your listing copy in order to be included in as many searches as possible. Short-tailed keywords are simply single words or short phrases with high search volume that might be included in a greater number of longer phrases that will send the customer to a page where your listing is one of the results. The idea is to find relevant searches that contain keywords to describe our product and find ways of including those in our listing. So that we may be among the search results.
Tools How it worksPricingBlogHelp Sign in Sign up Industry Email List LEARN SEO Amazon SEO Strategy: Keyword Research and Other Tips Felix Rose-Collins Felix Rose-Collins • Aug 23, 2022 • 5 min read Amazon SEO Strategy: Keyword Research and Other Tips Intro Just like any other platform Amazon has its own internal ecosystem, and if you understand that ecosystem you have a better chance of standing out and reaching more customers. Of course, the best foundation is to find a product that’s high demand low competition and find a quality sourcing agent to find those products, however not every seller is that lucky to sell in such a niche. What every seller can do is understand how the Amazon A9 algorithm works. Then, make adjustments to their listings that can make them stand out, rank well, and get as much “real estate” as possible. Unfortunately, you get limited space on Amazon, as there are only so many characters you can use to optimize your listing. It’s all about using that space as efficiently as possible. How Do Keywords Work on Amazon? Before we get into getting the right keywords, we need to discuss a few different terms. The first term is a** search term**. A search term is anything a customer types into the search bar on Amazon. It’s from those search terms that we gather keywords. In other words; we want to find search terms we find relevant and extract keywords from them. There is also a term called indexing. You’ve heard the old expression “All roads lead to Rome”?
Indexing is basically an indicator of how many “roads” lead to your listing. The idea behind it is to include relevant and short-tailed keywords in your listing copy in order to be included in as many searches as possible. Short-tailed keywords are simply single words or short phrases with high search volume that might be included in a greater number of longer phrases that will send the customer to a page where your listing is one of the results. The idea is to find relevant searches that contain keywords to describe our product and find ways of including those in our listing. So that we may be among the search results.